Time Out Guide
Better Bankside produced this guide in partnership with South Bank Marketing Group and Visit London.
Distribution of the 450,000 copies of the guide was launched by Time Out in their weekly magazine and through their newsletter. The same guide (yet without the Time Out brand) was inserted into The Guardian. The campaign was featured in the Metro and Guardian newsletters which directed readers to the Visit London campaign pages, where readers will be able to enter a series of competitions, download the guide and filter through to visitbankside.com.
Additional distribution will find new Time Out Bankside and South Bank Guides available to be picked up in bars, restaurants, shops, attractions throughout London from 20th October 2008.
A new guide has been produced for Summer 2009. Please contact Louise Errington for copies.
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“Pub Watch in Bankside has worked.
Crime on our premises is coming
down and licensees are talking
to each other. Better Bankside has
provided the momentum and been
an expert mediator. That’s why we support Better Bankside.”
Natasha Thomas,
Barrowboy & Banker